YouTube More Music B2B experience

Create a B2B communication platform to reconnect the German music industry with YouTube as biggest music streaming platform.

Client: Google Europe Agency: Häberlein & Mauerer AG Project: YouTube More Music

Year: 2017 To support YouTube with its local business connections into the music industry we created a B2B platform to showcase YouTube as the main source for streaming music.

Our team created a brand experience featuring a real live video player seeing stage performances from artists like Bilderbuch and many more. The experience was enabled via a see-through gaze screen and a completely new event CI created by our team.