Strategy Development Bar Convent Berlin

Reshaping the most important bar trade fair in Germany

Client: Reed Exhibitions Deutschland GmbH

Agency: Laura Böttcher / Cre8tive Nomads

Project: Strategy Development / Workshop

Year: 2019

As Germany´s biggest bar trade show continues to grow into the new environment of Berlin´s Messe we needed to find a communicational foundation to connect exhibitors, guests and activities with an overarching theme.